While the organic label remains valuable to consumers, some are starting to look for more than what organic certification requires. The pandemic has driven demand for more attention to how products are sourced – regenerative agriculture certifications might be what today’s consumers are looking for. Read more in this Worth article.
As important as the organic designation has been, it leaves a critical part of the agricultural puzzle unaddressed. We may know that our kale has been grown without certain synthetic chemicals. But how do we know if it’s been cultivated in a way that restores the planet, strengthens food security or fights climate change?”Karn Manhas